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Transparent Sourcing
This is where we ethically sourced products that you purchased in August 2024
Your Food's Journey, Fully Visible
Every product you choose tells a story—and we believe you deserve to know every chapter. In August 2024, we proudly sourced from ethical partners across India who share our commitment to quality, sustainability, and fair practices.
From soil to shelf, each ingredient in your order traveled a transparent path. Our sourcing map reveals the real farms, cooperatives, and producers behind your food—not just claims, but verifiable locations and trusted relationships.
This is more than logistics. It's accountability in action. Because when you know where your food comes from, every meal becomes a choice that matters.
Fair Share
Farmers Earn 70% of Every Rupee You Spend
With every purchase, growers and producers receive their fair share—not promises, but proven distribution. We've designed our pricing model to ensure the majority of your money reaches those who work the land.
The breakdown:
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70% to farmers
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15% operational margins
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15% for transport, storage, grading, operations, and packaging
When profit flows fairly, everyone wins. Farmers thrive. Quality improves. Communities grow stronger. And you get food you can feel good about.